Quick Tip: Create an Animated Banner Ad in Photoshop CS5

Animated Gif files have been the butt of many jokes within the design community. That is because animated gifs are famous for being a bit cheesy and notorious for cluttering up a page. Used properly however, animation can draw interest to an otherwise overlooked area of a page. Today, we will demonstrate how to use Photoshop to create an animated gif in Photoshop CS5. Let’s get started!

Step 1

Create a new document 250 x 250 px and set the resolution to 70 px with the background color set to #f2f2f2.

Create an Animated Banner Ad in Photoshop CS5

Create an Animated Banner Ad in Photoshop CS5

Step 2

Place a logo in the top center of the canvas.

Create an Animated Banner Ad in Photoshop CS5

Step 3

Write a tag line under the logo.

Create an Animated Banner Ad in Photoshop CS5

Step 4

Draw a rectangle box and set the color to #90909

Create an Animated Banner Ad in Photoshop CS5

Create an Animated Banner Ad in Photoshop CS5

Open the layer styles dialog box and check Drop shadow. Reduce the distance and size to 2px.

Create an Animated Banner Ad in Photoshop CS5

Now add a gradient overlay and set the blending mode to Multiply with an opacity of 28%.

Create an Animated Banner Ad in Photoshop CS5

Add a stroke and reduce the size to 1 px. Set the color to #a31b1b.

Create an Animated Banner Ad in Photoshop CS5

Step 5

Add some bullet points. In our case we added the text: Tutorials, Articles, Tips, Freebies, Basix, Videos, Premuim, as shown.

Create an Animated Banner Ad in Photoshop CS5

Rasterize the text layers and create a clipping mask.

Create an Animated Banner Ad in Photoshop CS5

Step 6

Now place an eye-catching image. In our case we used the premium program icon for Psdtuts but feel free to use whatever suits your purpose.

Create an Animated Banner Ad in Photoshop CS5

Step 7

Draft some more supporting text as shown below the image you placed in Step 6.

Create an Animated Banner Ad in Photoshop CS5

Step 8

Create an oval Box and set the color to #fdfcfc.

Create an Animated Banner Ad in Photoshop CS5

Create an Animated Banner Ad in Photoshop CS5

Open the layer styles dialog bix and apply a drop shadow. Reduce the distance and size to 1 px.

Create an Animated Banner Ad in Photoshop CS5

Check Inner glow and leave it as it is.

Create an Animated Banner Ad in Photoshop CS5

Add a Gradient Overlay with the Opacity set to 6%.

Create an Animated Banner Ad in Photoshop CS5

Create an Animated Banner Ad in Photoshop CS5

Step 9

Now that we have finished creating all our layers, we are now ready to start work on the animation. First, open the Animation panel (Window > Animation). I will use the Timeline Animation panel (and not the frame animation). Note: This feature is only in Photoshop Extended. Now set all your layers to visible but reduce their opacity to 0%.

Create an Animated Banner Ad in Photoshop CS5

Step 10

Refer to the image below for instructions on how to insert keyframes and where to increase opacity.

Create an Animated Banner Ad in Photoshop CS5

Create an Animated Banner Ad in Photoshop CS5

Create an Animated Banner Ad in Photoshop CS5

Create an Animated Banner Ad in Photoshop CS5

Create an Animated Banner Ad in Photoshop CS5

Create an Animated Banner Ad in Photoshop CS5

Create an Animated Banner Ad in Photoshop CS5

Step 11

Your timeline should look similar to the example below.

Create an Animated Banner Ad in Photoshop CS5

Step 12

We have now completed our animation. Press play to see the result. Feel free to tweak it where necessary. To save your banner, go to File > Save for Web & Devices. Then use the settings from the following image and click Save.

Create an Animated Banner Ad in Photoshop CS5

Final

One Response to Quick Tip: Create an Animated Banner Ad in Photoshop CS5

  1. Hello! I know this is kinda off topic but I’d figured I’d ask. Would you be interested in trading links or maybe guest writing a blog article or vice-versa? My blog goes over a lot of the same subjects as yours and I feel we could greatly benefit from each other. If you’re interested feel free to send me an email. I look forward to hearing from you! Superb blog by the way!

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